Stakeholder survey analysis and review for Accuro (Care Services)

Accuro is a local charity in West Essex that supports people with disabilities. Their vision is to “eliminate the social isolation of people with disabilities within their local communities, by enhancing their confidence to cross bridges into a wider world”. 

The request

Accuro periodically conducts a survey of their stakeholders for the purpose of measuring and gathering evidence about their impact on the communities they serve. This information is used to inform Accuro’s future strategic plans and to support funding applications and charitable appeals. Accuro wished to undertake a deeper analysis of the survey data looking for additional insights about their impact within the community. Further, they asked for constructive feedback on their questionnaire and suggestions for future surveys.

The approach

Kamaryn Tanner was the statistician matched to this project. Due to the Covid-19 lockdown, all meetings with Natalie Trapmore of Accuro were held via telephone or video conference and data was shared using Dropbox. Natalie provided an overview of the most recent stakeholder survey and the initial analysis they had received. To put this data into context, she explained the challenges faced by the service users and their families and how Accuro helps them by providing life skills training, opportunities to make friends and respite for families. They decided to perform a sub-group analysis of the survey data to uncover proof of Accuro’s impact in their adult programmes and, separately, in their services for under-18s. They also explored different graphical presentations of the resulting summaries and reviewed the literature for best practices in surveys with the aim of increasing response rate in the future.

The result

The sub-group analysis yielded several areas with strong evidence of Accuro’s positive impact in the community that will be useful for grant applications targeting specific age groups. Powerful free-text responses in the survey were also highlighted.

Several recommendations were made about delivery of the survey to parents and carers as well as to Accuro’s service users with the aim of increasing the number of completed surveys. The final report also included ideas for alleviating respondent fatigue that can lead to low survey response rates.

The impact and benefits

Natalie Trapmore, Grants and Trusts Fundraiser of Accuro wrote:

‘It’s been brilliant working with Kamaryn on this project and we are really pleased with the results. Kamaryn took time to understand Accuro and what we do and asked lots of questions about how we collect our data and what we use it for. She has come up with some much deeper insights into what the data we had collected was really telling us and has also given us lots of ideas about how to improve our data collection in the future. This will really help us in building a strong case for support and hopefully help Accuro secure more funding in the future. Thank you so much Kamaryn and RSS – It’s been great working with you.’